THE PARTY STARTS AT NINE, The Trade Winds, Red Bird #033 1965
Flipside: SUMMERTIME GIRL – Here’s another great unknown and uncharted song from my record collection. The Trade Winds were a prolific songwriting duo of the late Pete Anders (Andreoli) and Vini Ponci who had sung with The Videls and wrote their hit recording, “MISTER LONELY.” It charted nationally on Billboard in June 1960 for 3 weeks and reached #73.
Anders & Ponci were given the name “The Trade Winds” by Red Bird Records who considered the duo’s demos ready to be released. As The Trade Winds, they had 2 songs they wrote & recorded that charted nationally on Billboard. “NEW YORK’S A LONELY TOWN” (Red Bird #020) charted in February 1965 for 8 weeks and reached #32 and “MIND EXCURSION” (Kama Sutra #212) charted in October 1966 for 9 weeks and reached #51. To have more members in the group, they brought in some of the members of The Videls to “The Trade Winds” and created a “touring version” of the group so they could continue to write and produce behind the scenes. They had quite a career as a songwriting duo.
After the breakup of The Videls, they were mentored by Doc Pomus (co-writer on THE PARTY STARTS AT NINE) and moved into an office in the famous Brill Building in NYC. In 1963 Anders & Ponci moved to California to write hits for Phil Spector (Ronettes) and produced Cher’s 1st record “RINGO I LOVE YOU,” (recorded as Bonnie Jo Mason.)
They returned to NYC in 1965. Elvis chose their song “HAREM HOLIDAY” as the theme song for his 1965 movie, “Harum Scarum.” and throughout the rest of 1960’s & 1970’s wrote, they produced and recorded their own songs under various labels and under various names: 1964 as “The Treasures,” “Anders & Poncia,” “Vince Parelle” (Vini Poncia), “Peter Andreoli.” They even created a studio-only group (Peter Anders, Vini Poncia & Artie Ripp) called “The Innocence” so as not to compete with another group they were recording as in 1965: “The Trade Winds!” “The Innocence” also had 2 songs that charted nationally on Billboard.
Some of their other writing & producing credits: The Critters & Manfred Mann, Phoebe Snow, Jackie Wilson, Phil Collins, Bobby Rydell. Poncia went on to work with Ringo Starr (Oh My My, Goodnight Vienna), Melissa Manchester (Just Too Many People), Leo Sayer (You Make Me Feel Like Dancing), KISS, Bobby Bloom, Richard Perry, Tommy James & The Shondells, Ritchie Cordell, Bo Gentry , Tony Bruno, Jay & The Americans, Vince Edwards (TV’s “Ben Casey”), and Kenny Laguna.
Enjoy THE PARTY STARTS AT NINE from a remarkably talented group!